The act of doing business transactions over the Internet or similar technology.
An Internet-only store with no physical presence.
A conventional store with a physical presence.
E-commerce carried out via mobile phones and other mobile devices.
E-commerce business model
A description of how an e-commerce company does business, such as the types of buyers and sellers involved.
Business-to consumer (B2C) model
An e-commerce model in which a business provides goods or services to consumers.
Business-to-business (B2B) model.
An e-commerce model in which a business provides goods or services to other businesses.
Consumer-to-consumer (C2C) model
An e-commerce model in which a consumer provides goods or serves to other businesses.
Business-to-government (B2G) model
An e-commerce model in which a business provides goods and services to government organizations.
An online retailer
A site that sells access to it online content.
A type of Web site that brings buyers and sellers together to facilitate transactions between them; the site earns revenue in the form of commissions on sales made via the site.
Online auction site
A Web site where potential buyers bid on an item and, at the end of a set time period, the highest bidder buys the item as long as all bidding criteria (such as minimum selling price) have been met.
Online payment service
A type of payment service accessed via the Internet and used to make electronic payments to others, such as via deposited funds, a bank account, or a credit card.
A program or online service that holds a buyer’s information (such as electronic payment, billing, and shipping information) that can be used to speed up online purchase transactions.
E-commerce software that facilitates the creation of an online store.
Shopping cart software
E-commerce software designed to add ordering capabilities to an existing Web site.
A special HTML or XHTML tag containing information about a Web page that is added by the person creating the Web page and is used primarily by search sites.
Search site optimization (SSO)
The process of evaluating a Web site and making changes as needed to improve search site results.