E-Commerce (Ch 1-4) focused

e-commerce
the use of the Internet and the Web to transact business. More formally, digitally enabled commercial transactions between and among organizations and individuals
e-business
the digital enablement of transactions and processes within a firm, involving information systems under the control of a firm
information asymmetry
any disparity in relevant market information among parties in a transaction
marketplace
physical space you visit in order to transact
ubiquity
available just about everywhere, at all times
marketspace
marketplace extended beyond traditional boundaries and removed from a temporal and geographic location
ubiquity, global reach, universal standards, richness, interactivity, information density, personalization/customization
seven unique features of e-commerce technology
information density
The total amount and quality of information available to all market participants
reach
the total number of users or customers an e-commerce business can obtain
richness
the complexity and content of a message
interactivity
technology that allows for two-way communication between merchant and consumer
personalization
the targeting of marketing messages to specific individuals by adjusting the message to a person’s name, interests, and past purchases
B2C e-commerce
online businesses selling to individual consumers
B2B e-commerce
online businesses selling to other businesses
C2C e-commerce
consumers selling to other consumers
P2P e-commerce
use of peer-to-peer technology, which enables Internet users to share files and computer resources directly without having to go through a central Web server, in e-commerce
mobile commerce
use of wireless digital devices to enable transactions on the web
disintermediation
displacement of market middlmen who traditionally are intermediaries between producers and consumers by a new direct relationship between manufacturers and content originators with their customer
friction-free commerce
a vision of commerce in which information is equally distributed, transaction costs are low, prices can be dynamically adjusted to reflect actual demand, intermediaries decline, and unfair competitive advantages are eliminated
network effect
occurs where users receive value from the fact everyone else uses the same tool or product
business model
a set of planned activites designed to result in a profit in a marketplace
business plan
a document that describes a firm’s business model
e-commerce business model
a business model that aims to use and leverage the unique qualities of the Internet and the World Wide Web
value proposition
defines how a company’s product or serive fulfills the needs of customers
asymmetry
exists whenever one participant in a market has more resources than other participants
complimentary resources
resources and assets not directly involved in the production of the product but required for success, such as marketing, management, financial assets, reputation
perfect market
a market in which there are no competitive advantages or asymmetries because all forms have equal access to all the factors of production
leverage
when a company uses its competitive advantages to achieve more advantage in surrounding markets
portal
offers users powerful Web search tools as well as an integrated package of content and services all in one place
service provider
offers services online
community provider
sites that create a digital online environment where people with similar interests can transact (buy and sell goods), communicate with like-minded people, and receive interest-related information
e-distributer
a company that supplies products and services directly to individual businesses
e-procurement firm
creates and sells access to digital electronic markets
firm value chain
the set of activities a firm engages in to create final products from raw inputs
value web
networked trans-business system that coordinates the value chains of several firms
protocol
a set of rules and standards for data transfers
Transmission Control Protocol/Internet Protocol (TCP/IP)
the core communications protocol for the Internet
TCP
protocol that establishes the connections among sending and receiving Web computers and handles the assembly of packets at the point of trasmission, and their reassembly at the receiving end
IP
protocol that provides the Internet’s addressing scheme and is responsible for the actual delivery of the packets
Network Interface Layer
responsible for placing packets on and receiving them from the network medium
Internet Layer
responsible for addressing, packing, and routing messages on the Internet
Transport Layer
responsible for providing communication with the application by acknowledging and sequencing the packets to and from the application
Application Layer
provides a wide variety of applications with the ability to access the services of the lower layers
Domain Name System (DNS)
system for expressing numeric IP addresses in natural language
Uniform Resource Locator (URL)
the address used by a Web browser to identify the location of content on the Web
HyperText Transfer Protocol (HTTP)
the Internet protocol used for transferring Web pages
Simple Mail Transfer Protocol
the Internet protocol used to send mail to a server
Post Office Protocol 3 (POP3)
a protocol used by the client to retrieve mail from an Internet server
Internet Message Access Protocol (IMAP)
a more current e-mail protocol that allows users to search, organize, and filter their mail prior to downloading it from the server
File Transfer Protocol (FTP)
one of the original Internet services. Part of the TCP/IP protocol that permits users to transfer files from the server to their client computer, and vice versa
Secure Sockets Layer (SSL)
a protocol that secures communications between the client and the server
Network Technology Substrate layer
layer of Internet technology that is composed of telecommunications networks and protocols
Transport Services and Representation Standards layer
layer of Internet architecture that houses the TCP/IP protocol
Midleware Services layer
the “glue” that ties the applications to the communications networks, and includes such services as security, authentication, addresses, and storage repositories
Network Service Provider (NSP)
owns and controls one of the major networks comprising the Internet’s backbone
intranet
a TCP/IP network located within a single organization for purposes of communications and information processing
extranet
formed when firms permit outsiders to access their internal TCP/IP networks
HyperText Markup Language (HTML)
one of the next generation of GMLs that is relatively easy to use in Web page design. HTML provides Web page designers with a fixed set of markups “tags” are used to format a Web page
cookie
a tool used by websites to store information about a user. When a visitor enters a website, the site sends a small text file to the users computer so that info from the site can be loaded more quickly for future vists.
Really Simple Syndication (RSS)
program that allows users to have digital content, including text, articles, blogs and podcast audio files, automatically sent to their computers over the internet